done-for-you
Launch Copywriting & Strategy for Established Coaches
If your last launch felt scattered, messy, or built on shaky messaging, don’t worry. It’s fixable.
But how do you ...
Know what your audience needs to hear, feel, and understand before they’re ready to whip out their wallets?
Break through the noise, when everyone in your industry is saying the same thing, only 18x louder?
Set the plan, pace, and sequencing of your launch, so you’re sending the right messages at the right time, with the right urgency? (Is there a secret code?)
Tie ALL of your launch pieces together, so every message supports the “Big Idea” and drives more sales?*
*And a million other questions that keep you up at 3:00 am.
Hey, I’m Nicole.
As a launch copywriter & strategist, I help seasoned coaches and course creators enjoy smoother, more profitable launches.
I don’t just “write the words.” I help simplify launches from start to finish.
This includes developing your standout offer positioning, mapping your launch funnel, writing all of your personality-infused sales copy … and more.
It’s a complete launch messaging system that lets you step back and stop piecing everything together on your own.
And it naturally gets more of your best-fit clients to say, “I want in!”
Let Me Roll Up My Sleeves And Support You With:
DONE-FOR-YOU
Launch Messaging Strategy
Setting the foundation for your entire launch, so everything feels organized and aligned.
DONE-FOR-YOU
Launch Messaging Strategy + Copy
Guiding your whole low-stress launch, from planning to writing and execution.
Let’s Talk Details
OPTION 1:
Custom Launch Messaging Playbook
A strategy-first roadmap to clearly define the messaging foundation of your entire launch.
Perfect For You If:
You’re about to launch (or relaunch) a high-ticket offer and want a clear, conversion-driven game plan before writing any copy.
You’ll receive a fully mapped launch messaging system that drives every email, every sales page section, every CTA. Without this foundation, you run the risk of launching with scattered messaging or words that sound good, but don’t sell. (#houstonwehaveaproblem)
Walk Away With:
A plug-and-play blueprint that sets the tone and direction for your entire launch. Share it with your team or let me bring your custom launch strategy to life with my done-for-you launch copy. (Scroll down for that, friend!)
Includes:
Deep audience insights: the core pain points, objections, and buying triggers you need to address to move people toward purchase.
Clear, differentiated offer positioning that builds irresistible demand for what you’re selling—without sounding like Uncle Gary at the used car lot.
Messaging pillars, tone of voice, and the “Big Idea” that will tie every piece of your launch together. (So many business owners miss this crucial step!)
A funnel map showing you exactly what content to send, when to send it, and WHY. Because “just winging it” isn’t a reliable strategy.
and more
Investment: $1,500
OPTION 2:
Done-for-You Launch Copy
You’ve got the plan. Now let’s bring it to life with custom, sounds-like-you copy.
Perfect For You If:
You already have your launch mapped out. You’re clear on your strategy and just need someone to write the words that will connect, convert, and feel completely like you.
DIY’ing? So NOT your thing. You want to hand your copy off to a pro who’s written for multiple 6-and 7-figure coaches. (Well played, CEO. Well played.)
Walk Away With:
Human, custom copy that moves your audience to feel, book, and buy. Infused with your personality, relatable connection points, and just the right amount of urgency to nudge people off the fence.
Includes:
Long-form sales page copy that makes your readers feel seen, heard, understood … and totally tapped into what you’re selling.
Pre-launch and cart-open emails that have more people clicking over to your sales page with the intent to BUY.
Landing page copy for webinars, workshops, or challenges and the invitation emails and reminders that go with them.
Additional launch assets, as needed, such as scroll-stopping social media hooks, new-client onboarding emails, etc.
Investment: Starting at $2,500.
Packages are custom quoted to suit your needs.
OPTION 3:
Full-Stack Launch Partner
Get the best of both worlds—messaging strategy and copy execution—by having one trusted partner guide your entire launch.
Perfect For You If:
You want the premium, all-in-experience: one single expert to help you map, write, and execute all of your launch messaging.
No more patching everything together on your own, wondering what to say and when, or staring down a blank Google Doc as you try to write ALL.THE. COPY for your launch. (You’ve been warned: It’s practically a full-time job!)
Walk Away With:
One experienced strategist and seasoned copywriter supporting your entire launch. You’ll feel more organized and less like a walking, talking zombie during launch season. (Go ahead and exhale now!)
Includes:
Your custom Launch Messaging Playbook (from Option 1)—the offer positioning, the funnel mapping, the sequencing, and more!
The done-for-you launch copy of your choice (from Option 2)—the sales page, the emails, the landing pages, and more!
Investment: Starting at $4,000
for your Launch Messaging Playbook and long-form sales page. Additional launch assets are custom-quoted to suit your needs.
“I just read through your launch copy. It’s amazing. I have zero changes.
Like, ZERO changes. I knew it would be awesome, and I didn’t expect to have any changes, but truly, it’s perfect!”
– Sarah Masci
VIP Day Mentor
“Nicole's copy is amazing! It's like she was in my head.
The sales page copy she wrote for me was perfect – I mean, PERFECT."
– Katerina Kormas
Mindset Coach
“OMG. It’s freaking PERFECT. I’m in tears. I am obsessed with this copy.
I shared it with a few friends and we all agree – this is so me!”
– Ines Garibay
Social Media Manager
Cringe at the thought of LIVE launching?
If evergreen is more your style, and you’d rather do *literally* anything other than host a live event, no problem! You can launch any way you like. After all, “launching” is really just introducing your offer in a way that gets people to raise their hands and say, “I want that!”
Whether your goal is to go big with live promotions or to build a quiet-but-mighty evergreen sales funnel that makes money,
I’ll meet you where you’re at.
Imagine sliding into your next launch with ...
Your entire launch messaging fully mapped:
offer positioning, audience objections, sales triggers, funnel sequencing, and more. All locked in before writing a word.
Messaging that connects emotionally,
builds excitement across every touchpoint, and makes your perfect-fit buyers say, “Where’s that pay-in-full button?”
A repeatable launch framework
you can reuse and adapt for every future launch—with your unique voice baked in. (No need to reinvent the wheel!)
Full, done-for-you copy execution
from webinar landing pages and invites, to sales page copy, to launch emails. All written for you, so you can focus on your clients, not your menacing Google Docs.
IF I’M READING THE ROOM RIGHT …
You DON'T:
Have the bandwidth or desire to plan, write, and execute an entire launch on your own. Been there, got all the battle scars.
Trust AI with your launch copy. Sure, it’s fine … if you’re into robot-speak. But fine doesn’t cut it when you’re selling a high-ticket, premium offer.
Want to spend your launch second-guessing your messaging or wondering why more of the right people aren’t buying what you’re selling.
But You DO:
Want one strategic partner who will guide your entire launch, so you can stay in your genius zone, feel less scattered, and stop scrambling to piece old launch assets together at midnight.
Want a professional copywriter who sees the big picture and will bring heart, soul, and feel-good sales techniques to every word. (No pushy, Bro-marketing here!)
Want to attract all-in action-takers. People who are ready to step up, commit to their growth, and happily invest in you—without needing to be convinced.
FAQs
“I just had a chance to read through the sales page copy one more time and I love it even MORE (how is that possible?!).
I’d also love to get on your calendar again soon for some email copy!”
– Jennifer Findley
TPT Coach
“You nailed exactly what I’ve been trying to say in my brain for years.
OMG! I don’t even know how to thank you. This is so fantastic – I’m beyond excited about it!”
– Kim Cramer
Digital Productivity Coach
“I’m going to cry; the copy is incredible.
It’s all the things I wanted to convey, but I struggled with the terminology and making it fun. You truly are phenomenal at this!”
– Sheetal Muhlon
Health & Wellness Coach
If launching feels like a necessary evil that drains your will to live, we need to talk.
We both know, there’s A LOT to launching.
So many moving parts. So many words to write. So many cries in your coffee.
(That’s if you’re trying to be a super hero and do everything on your own!)
But when you have a trusted launch partner to help you map, write, and execute your entire launch? Life feels so much lighter. Instead of stressing over ALL the things, you can focus on celebrating ALL the sales.
Want in on a more peaceful, profitable launch?